The year was 1964, Ed and Margie Imo, a young couple with dreams of buying a home for the family, just opened a pizza parlor in The Hill neighborhood. It wasn’t too long before their name and square-cut pies would become synonymous with St. Louis traditions and pizza history.

Eight months into opening their first parlor, Ed and Margie’s friends asked if they could open a second location for them. That was only the beginning. Soon the couple had stores everywhere, reaching 30 parlors across the St. Louis region by 1985. At that point the family decided to open the brand up to franchising.

As time went on, their menu expanded to include pasta, appetizers, sandwiches, and desserts. Their product lineup was not the only thing to grow over the years; their fan base reached a new level. Soon the family was packaging and shipping their St. Louis style pizza, Toasted Ravioli, and Provel Bites across the country to their loyal customers.

With nearly 100 franchise locations and countless items in retail outlets across Missouri, Illinois, and Kansas, Imo’s Pizza continues to grow beyond Ed and Margie’s wildest dreams. From popularizing delivery to creating nationwide recognition for St. Louis Style Pizza following, their philosophy of making every customer feel comfortable and welcome has propelled the brand from a single pizza parlor into a tradition; making us The Square Beyond Compare®!